Graphic Design

Visual Identity Packages

Bold visual identities that demand attention to create a band of cheerleaders for your brand.

Hello World

This is for you if you’re starting out and would like to establish an impactful visual presence.

STARTING FROM AU$2499

    • Brand clarity questionnaire

    • 30 min phone consult

    • 2 logo concepts

    • 3 rounds of revisions

    • Primary & secondary logos

    • Brand stamp

    • 1 simple brand pattern

    • Colour palette

    • Type system

    • One page visual identity guidelines

Let’s Do This

This is for you if need a complete visual identity that can stretch across all aspects of your brand.

STARTING FROM AU$3499

    • Brand clarity questionnaire

    • 30 min phone consult

    • Brand mood board

    • 4 logo concepts

    • 3 rounds of revisions

    • Primary & secondary logos

    • Brand stamp

    • 2 simple brand patterns

    • 3 brand icons or illustrations

    • Colour palette

    • Type system

    • Detailed visual identity guidelines

General Graphic Design

Once you have nailed your brand, it’s time to get yourself out there. I can help with the design of a range of print and digital assets.

    • Business cards

    • Thank you cards

    • Letterheads + postcards

    • Stickers

    • Flyers

    • Posters

    • Trade show banners and signage

    • Price lists

    • Brochures

    • Magazine adverts + advertorials

    • Cookbooks

    • Catalogues

    • Magazine design

    • Calendars

    • Swing tags

    • Tissue paper

    • Belly bands

    • Product labels

    • Product & mailer boxes

    • Social media templates (Canva)

    • Website campaign assets

    • EDM templates

    • Email signature

    • Presentation decks

    • eBooks + Downloables

    • Landing pages

    • Website design and setup (Shopify, Squarespace)

Retainer Packages

Need your own ‘in-house’ designer for a longer period to get on top of all your graphic needs? I would love to be part of your team for either a short stint or a longer term relationship.

Short and Sweet

3 month commitment

This is for you if you need a dedicated pair of design hands for a short period to help with a campaign or just to tick off all those designs tasks that have been on the back burner for a while.

STARTING FROM AU$700 / DAY

Get Stuff Done

6 month commitment

This is for you if you want to streamline your design output (think asset banks, templates, processes) or have a bigger brief that can be tackled over a longer period of time.

STARTING FROM AU$650 / DAY

Taking Care of Business

12 months commitment

This is for you if you have continuous design needs within your business but you’re not quite ready to commit to a permanent in-house designer. From day-to-day design tasks to tackling bigger design briefs I have all your design needs covered.

STARTING FROM AU$600 / DAY

Recent projects

Blue Sky Day The Label
Byrne & Love
Bright Green

“Erica was a dream to work with. After trying a couple of graphic designers that I wasn't happy with, I am so grateful to have found Erica! I couldn't be happier with the branding work she did for me and it was excellent value for money. Highly HIGHLY recommend Erica and her services.”

Louise James - Blue Sky Day The Label